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Your Ultimate Guide To The Quiet Luxury Trend

Some would mark minimalist numbers under the Quiet Luxury trend, while others would think of it as the “old money” aesthetic. Either way, it is one of the latest major trends in fashion. The conversation around Quiet Luxury has gotten loud, and our keen interest in fashion has compelled us to dive deep into this trend everyone is talking about, just to make it simpler for you.

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What is the Quiet Luxury trend?

The clue is in the name, but just in case you haven’t been tuned in, it is a trend that has set itself free of the logomania fever, flashy colors, and loud prints that look like an overt exhibition of wealth. Instead, it’s about a style aesthetic characterized by chic, classic, and staple pieces. Fixated on refined touches that look effortlessly elegant, the Quiet Luxury trend spotlights craftsmanship and quality, focusing on tailoring more than branding. And, when it comes to styling, “less is more” is the essence. It’s a wardrobe created with versatile pieces that will remain timeless and can be easily added to any fad.

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The Quiet Luxury trend is also about ditching synthetic materials and opting for the highest quality fabrics, such as linen, cotton, merino or vicuñas wool, silk, cashmere, and leather. Where previously, a discernible LV or Gucci logo belt was a nod to luxury, those embracing the aesthetic tend to opt for more unassuming creations. Think of brands like The Row, Loewe, Loro Piana, Brunello Cucinelli, Celine, and others with a similar flair, where everything is austere, restrained, and polished. 

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Although we have always known the trend, the HBO series Succession has only amplified it for us. The show has been in the headlines for its pared-back styling, and “quiet” epitomizes the case point — Quiet Luxury’s rejection of the desire to show off. Creations donned by the fictional Roy family are subdued in neutral tones, are logoless, and are exorbitantly priced but distinguishable only to certain elites in certain social circles that effuse the presence of wealth by looking anonymously chic.

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Fashion mavens have also been taking styling notes from Gwyneth Paltrow’s trial outfits, and her courtroom looks aptly define the trend — rich, discreet, low-key, oozing with obscurity. She was seen in chunky knits from The Row, neutral cardigans, Ray-Bans, and combat boots that set the internet abuzz.

If you are still puzzled about how to approach the aesthetic, to get you started, we’ve assembled a list of picks that will help you ace the top trend of 2023!

Top Picks To Nail The Quiet Luxury Trend

Classics Only: Watches of the Big League 

Go for power pieces that spell luxury without having to prove anything. Clean and minimal wristwatches like Audemars Piguet Royal Oak, Cartier Tank, Jaeger LeCoultre Reverso, or Rolex Oyster Perpetual. Also, avoid stacking your designer watches with embellished bracelets.

Audemars Piguet Blue Royal Oak “Jumbo” Wristwatch

Jaeger LeCoultre Grande Reverso Manual Winding Wristwatch

Rolex Silver Oystersteel Oyster Perpetual Wristwatch

Cartier Tank Solo Wristwatch

To Layer Up: Best of Coats

Sharp lapels, defined silhouettes, and luxe materials are important features that differentiate an average coat from an expensive one. Max Mara coats fit the best for the Quiet Luxury trend, along with picks from Marni, Hermès, and Comme des Garçons.

Max Mara Double-Breasted Wool Coat

Comme des Garçons Black Contrast Trimmed Coat

Hermès Leather Double Breasted Belted Coat

Marni Brown Cotton & Linen Trench Coat

Sans the Logos: Handbags to Invest in

You cannot possibly put together a Quiet Luxury look with a logo-laden bag with chunky gold chains. Here are some designer handbags that will keep your audience guessing and help achieve a minimal style.

Givenchy Black Leather Large Antigona Tote

Fendi Dark Peekaboo X Lite Top Handle Bag

Loewe Orange Leather Amazona 23 Bag

Chloé Leather Kiss Crossbody Bag

Bottega Veneta Black Trine Envelope Clutch

Tod’s Beige D-Styling Bauletto Medio Satchel

Luxe Knits: Feels Good, Looks Good

Stay away from flashy buttons and trendy patterns; stick to classics, as simple knitwear is the perfect hack to look expensive.

Max Mara Grey Cashmere Knit Button Front Cardigan

Bottega Veneta Cashmere Knit Turtle Neck Sweater

Loro Piana Wool Knit Zip-Up Polo Sweater

Hermes Grey Wool & Mohair Knitted Sweater

Ralph Lauren Hand Knit Linen Sleeveless Cardigan

Power Dressing: Own Your Look

Following the Quiet Luxury aesthetic for work or formal outfits is best because a minimal look can do wonders for your overall appeal.

Alexander McQueen Wool Capelet Belted Midi Dress

Brunello Cucinelli Silk Embellished Shirt

Joseph Navy Blue Light Felt Birkeland Trousers

Prada Purple Rib Knit Midi Dress

Saint Laurent Brown Wool Tailored Blazer

Understated Shoes: Step Out in Style

Something that ties the entire outfit together is your footwear. Even though playing around with trends is considered okay, a pair that will overshadow your clothes can be a miss. Clean lines, sleek arches, and pointed toes are some designs that we are looking out for.

Salvatore Ferragamo Ankle Strap Pointed Toe Sandals

Marni Black Leather Cross-Strap Flat Sandals

Loro Piana Black Suede Summer Charms Walk Loafers

Chanel Leather CC Ballet Flats

Common Projects White Leather Achilles Low Top Sneakers

Stuart Weitzman Black Leather Ankle Boots

The Row Cream Leather Hook and Loop Flat Sandals

Finishing Touches: Tasteful Accessories

Accessories have become a significant point of reference for this fashion movement. Previously, items that had branding or monograms on them were preferred to express a status symbol, but those who wish to embrace Quiet Luxury must opt for logo-devoid accessories to keep it classy and refined.

Montblanc Black Leather Meisterstück Passport Holder

Stella McCartney Grey Wool Felt Baseball Cap

Ermenegildo Zegna Striped Cashmere Scarf

Tiffany & Co. Rubedo Horseshoe Sterling Silver Pendant Necklace

Lanvin Navy Blue Rabbit Felt Fedora Hat

Celine Enamel Gold Tone Earrings

Today we often value excess and conspicuous consumption, and Quiet Luxury provides a refreshing alternative. By choosing quality over quantity and simplicity over extravagance, you can cultivate a style that is both timeless and sophisticated. So try it and see how it can elevate your wardrobe and overall aesthetic!

Rashi Hirawat

Fashion Content Writer

RASHI IS A LITERATURE BUFF WHO LOVES EXPRESSING HERSELF THROUGH HER WARDROBE AND ENJOYS DISCOVERING THE INSPIRATION BEHIND BRANDS AND THEIR COLLECTIONS. SHE IS A LEARNER AT HEART, A PASSIONATE LOVER OF COFFEE, AND A BELIEVER IN HARMONIOUS DISCOURSE.

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